Understand our Brand
Empowering Digital Life is what we do, experiences are what we deliver – is the strategy of A1 throughout the organisation and towards its customers. But what does it really mean?
Strategy
Our voice
A1 communicates clearly and to the point, focussing on informing, evolving and inspiring various target audiences and stakeholders.
Communication
One look Unmistakably A1
The corporate identity and design of A1 is highly recognisable, exceeding expectations and elevating the ordinary, creating an exciting brand experience.
Design
A1 Employer Brand